webhooks
Webhooks Study Guide
What is a Webhook?
A webhook is:
an automatic event notification sent from one system to another.
Instead of constantly asking:
“Did something happen?”
the system:
automatically pushes the event.
Simple Explanation
Example:
Customer starts chat
↓
Glia sends webhook
↓
CRM automatically creates ticket
The webhook notifies another system:
in real time.
Webhook = Event-Driven Communication
Webhooks are commonly used for:
- notifications
- integrations
- automation
- workflow triggering
Common Webhook Use Cases
| Event | Webhook Action |
|---|---|
| Customer starts chat | Create CRM ticket |
| Payment completed | Send confirmation |
| Call ended | Update reporting system |
| Agent assigned | Notify supervisor |
| User authenticated | Trigger workflow |
How Webhooks Work
Step 1 — Event Occurs
Example:
Chat session started
Step 2 — Source System Detects Event
Example:
- Glia
- CRM
- cloud platform
Step 3 — Webhook Sent Automatically
Usually:
HTTP POST request
Example:
POST /webhook/chat-started
Step 4 — Receiving System Processes Event
Example:
CRM updates customer interaction history
Example Webhook Payload
{
"event": "chat_started",
"customerId": "12345",
"timestamp": "2026-05-20T15:30:00Z"
}
Webhook Characteristics
| Characteristic | Description |
|---|---|
| Event-driven | Triggered automatically |
| Push model | Sends data automatically |
| Real-time | Immediate notifications |
| Usually HTTP POST | Most common method |
| JSON payloads | Common data format |
Webhooks vs APIs
VERY IMPORTANT INTERVIEW TOPIC
| API | Webhook |
|---|---|
| Request-based | Event-based |
| Client asks for data | Server pushes data |
| Pull model | Push model |
| Requires polling | Real-time notifications |
| Client initiates communication | Source system initiates communication |
Simple Analogy
API
Like calling a restaurant:
“Is my order ready?”
You continuously ask.
Webhook
Like restaurant texting you:
“Your order is ready.”
Automatic notification.
API Example (Pull Model)
Client requests:
GET /api/chat/status
Client repeatedly checks status.
Webhook Example (Push Model)
System automatically sends:
POST /webhook/chat-completed
No polling required.
Why Webhooks Are Important
Webhooks improve:
- automation
- efficiency
- real-time workflows
- integrations
- scalability
VERY common in:
- CCaaS
- SaaS
- banking
- cloud systems
Common Webhook Use Cases In Glia
Likely webhook events:
- chat started
- chat ended
- agent assigned
- authentication completed
- escalation triggered
- interaction transferred
Common Webhook Troubleshooting
Problem 1 — Webhook Not Received
Possible causes:
- incorrect URL
- firewall issue
- endpoint unavailable
- DNS issue
Problem 2 — Authentication Failure
Webhook endpoint may require:
- API key
- bearer token
- OAuth authentication
Possible result:
401 Unauthorized
Problem 3 — Invalid JSON Payload
Malformed JSON:
{
"event": "chat_started"
"customerId": "12345"
}
Missing comma causes failure.
Problem 4 — Slow Endpoint Response
If receiving system responds slowly:
- webhook timeout
- retries may occur
Problem 5 — SSL/TLS Issues
Webhook endpoints usually require:
HTTPS/TLS
Problems:
- expired certificate
- invalid certificate
- TLS mismatch
Webhook Troubleshooting Flow
Step 1 — Validate Event Triggered
Did source system generate event?
Check:
- logs
- timestamps
- event history
Step 2 — Validate Webhook URL
Check:
- DNS
- endpoint path
- HTTPS
- port access
Step 3 — Validate Authentication
Check:
- bearer token
- API key
- OAuth credentials
Step 4 — Validate Payload
Check:
- JSON syntax
- required fields
- data types
Step 5 — Review HTTP Response Codes
| Code | Meaning |
|---|---|
| 200 | Success |
| 401 | Authentication failed |
| 403 | Permission denied |
| 404 | Endpoint not found |
| 500 | Receiving server failed |
Step 6 — Review Logs
Check:
- webhook delivery logs
- API logs
- server logs
- timestamps
Important Webhook Security Concepts
Because webhooks are inbound requests: they should be protected with:
- HTTPS/TLS
- authentication
- validation
- IP restrictions if needed
Common Interview Questions
“What is a webhook?”
Good Answer:
“A webhook is an event-driven mechanism where one system automatically sends data to another system when a specific event occurs.”
“Difference between API and webhook?”
Good Answer:
“APIs typically use a request/response pull model where a client requests data, while webhooks use an event-driven push model where the system automatically sends notifications when events occur.”
“Why use webhooks instead of polling APIs?”
Good Answer:
“Webhooks provide real-time event notifications and reduce unnecessary polling traffic, making integrations more efficient and responsive.”
“How would you troubleshoot webhook failures?”
Good Answer:
“I would validate the event trigger, confirm webhook URL connectivity, verify authentication and HTTPS/TLS configuration, review JSON payload formatting, analyze HTTP response codes, and check delivery logs.”
Easy Memory Trick
API = You Ask
Webhook = System Tells You
Example:
API → pull
Webhook → push
Important Terms To Know
| Term | Meaning |
|---|---|
| API | Request-based communication |
| Webhook | Event-driven notification |
| Polling | Repeated API checking |
| Push Model | Automatic event delivery |
| Pull Model | Client requests data |
| JSON Payload | Structured webhook data |
| HTTPS/TLS | Secure webhook transport |
| Event-Driven | Trigger-based workflow |
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